History and Vision

Vision and corporate mission

We have the vision of marketing credit cards in a manner that adds value for the college student consumer. Our current programs springboard us ahead of typical sales promotions. Unlike "purely solicitory" sales approaches, we interweave credit education into the sales process. This profoundly simple concept has bolted us to credit industry prominence and recognition. Here are the changes we see developing within the following segments.

For the campus environment

Our educational programs help students stay financially healthy. With education, students can avoid mistakes that have crippled others in the past. We feel a responsibility to offer credit education not only those who might sign up for a credit card, but everyone! Even if they have applied elsewhere we still welcome them to one of our live seminars on campus.

Our goal is to offer credit education to everyone at four-year colleges. Although logistically it is near impossible to do live seminars, the collegevisa.com site allows for us give seminar information through our web presentation. Also, we work with general media people to expose us to three other critical youth segments: small four-year schools, two-year schools and technical colleges and high school students.

Rules and laws for college marketing are changing

Developing value added programs for our partners

College Credit Card Industry Firsts